Culture Shift Creative
A writer, producer, and entrepreneur, Anasa Troutman has dedicated her work to the importance of culture and the power of love. As CEO of her company, Culture Shift Creative, Anasa works to build and execute strategies for artists and organizations that are aligned with her vision of a loving world and her belief in creativity as a pathway to personal, community and global transformation.
Based in Memphis, Anasa awakened to her life’s work during her time in Atlanta, Georgia, attending Spelman College and founding Groovement/EarthSeed Music, a successful record label and collective of young, visionary musicians, performers, and writers. Best known for her work as strategic advisor and executive producer for longtime friend India.Arie, Anasa recently stepped into leadership as the first Executive Director of the historic Clayborn Temple in Memphis. Anasa has provided strategic and creative support in many important cultural, political and social justice spaces and has been invited twice to the White House by the Obama administration to advise on cultural policy.